Senior Analyst

About Us ✍️ 🎨 📈 🎥 📣

Codeword is an agency of creative problem solvers who believe marketing doesn’t have to suck. 

We are a fast-growing, fast-moving team of writers, editors, designers, strategists, videographers, PR mavens, and even a few traditional marketers. We have an incredible roster of big and small tech clients for whom we manage editorial and social channels, develop smart marketing strategies, drive news coverage, and create big ideas.

Codeword is a remote-first agency, though we have physical offices in NYC, SF, and SLC that we won’t make you visit. 

About You 😀

  • 7+ years of marketing data analysis, statistical, or marketing research experience is required
  • A Bachelor’s degree in a related discipline (Business Administration, Marketing, Statistics, Economics, Research), or the equivalent combination of education and experience is required. MBA is a plus
  • Entrepreneurial 
  • Social media and digital platforms a plus, as well as with leading earned media and social listening tools (Netbase, Brandwatch, Talkwalker, Memo, etc.) 

Codeword Benefits 💎

  • Flexible work hours
  • Minimum 20 days paid vacation annually
  • 401k + financial wellness support
  • Health Insurance (medical, dental, life, pet, mental health services) 
  • Home office allowance
  • Bi-annual Wellness Credits
  • Monthly Technology Credit (to offset internet / phone costs)
  • Every role is bonus eligible  
  • Comprehensive Parental Leave Policy

About This Role 📝

Below is a wishlist, and one we don’t expect all candidates to fulfill, but should give you a sense of the work we do. We’re looking for people that can be their whole self here, focus on the work, and generally be solution oriented. A lot of the work is marketing performance measurement so it’s helpful if you’ve worked with some of the usual platforms like Google Analytics and any of the social listening tools… but we’ve found curiosity, some academic rigor, and openness are much more important than knowing R, Python, or SQL.

The Senior Analyst & Researcher will report to Kevin Wu, Director of Insights & Analytics, and will be responsible for a wide range of tasks related to measuring creative performance, user testing, and research.

You’ll be surrounded by a great group of seasoned tech consultants, creatives, and advertisers. And you’ll partner regularly with a peer level strategist and our great Strategy Director, Jordan Leschinsky, to deliver quality insights, expand on user testing, provide informed POVs to our clients, and anything else you think is of value. All ideas are welcome.

The role asks that you be flexible, entrepreneurial, and great to collaborate with (a pro, an adult, a person’s person). You can also whip up a smart strategy deck, and maybe you’re also proficient in various research methodologies.


What You’ll Be Doing 🧩

  • Continue to evolve the delivery of research, analytics, and user testing for your client
  • Create a case study with a strategist or whip up a data driven POV for a client when you’re bored
  • Develop vertical and client-specific analytics strategies and measurement frameworks; act as a strategic partner to business practice leaders
  • In consultation with clients and other internal team leads, develop strategic insights that are compelling, actionable, and statistically rigorous, identifying trends and opportunities for clients’ digital initiatives
  • Support Insights & Analytics, Strategy, and Account in identifying opportunities for expanding the account
  • Participate in the new business proposals and RFP response development
  • Lead, coach, and mentor junior analysts to improve quality of work and provide career/professional development 
  • Partner with Strategy Team to create personas, informed customer journeys, and any other research intensive strategy deliverables.


Your Compensation ​💰​

People –  that's you! – are the heart of our business, and we believe a culture of pay transparency benefits both Codeword and our team members’ careers. 

For this role we’re looking to pay $80K - $120K, depending on experience.


A few more things you should know about Codeword ⭐

  • The Codeword dream: Make good money doing work you care about with people you like. 
  • We love our clients (they write the checks!), which means maintaining a high bar for the creativity, smarts, responsiveness, and communication skills we offer them. 
  • We’re around 100 people, big enough to handle large-scale marketing programs, small enough that you’ll have an impact on our culture. 
  • We’re a friendly team, we look after each other, and we grow our careers together. 
  • We respect everyone’s personal life. After-hours emails are strongly frowned upon, night and weekend work is very rare, and employees are encouraged to pursue their side-hustles. 
  • We’re all grownups here, and we trust each other to get the work done, whether at home or in an office or a time zone on the other side of the world. 
  • We believe in defaulting to openness. Our calendars, our salary tiers, and our doors are open for all to see. (Except for secret client stuff, which we guard with our lives.) 
  • We’re a proud member of the global WE Communications family. 


Equal Opportunity: Codeword provides equal employment opportunity and doesn’t discriminate against employees or applicants because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity or expression, marital status, or other legally protected class status.

Diversity and Inclusion: Codeword works hard to foster a diverse team and an inclusive workplace where everyone thrives. 

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We aren’t a traditional agency, so we like to hire people who don’t necessarily fit the agency mold or check all the “right” boxes. If you’re on the fence about applying, please do! 

To apply for this job, email us at