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Strong customer relationships protect brands from AI’s disruption of the customer journey.
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Report
Introducing The Codeword Report on Trend Reports: our deeply researched (and rather meta) dive into the state of trend reports in 2024.
PRESENTATION
We believe that AI and generative tools can help us be better, as long as we have some guardrails around how we use them. Here are Codeword’s 5 guiding principles.
BLOG POST
Brands succeed when they turn customers into communities and creators know how to do this better than anyone else.
This company doubled down on the four-day workweek two years after piloting its program
Codeword Promotes Brandon Carter to Head of Strategy as AI Focus Expands
On the Move: West of Fairfax Names Mallone President
Rewriting the Brand Discovery Playbook in the AI Era
Breakfast Briefing: 5 Things for PR pros to know on Thursday morning
Jun 11
On the Move: Codeword Adds Brue, Graham
Movers & Shakers: Decked, Hello Kitty, Mac Cosmetics and more
We. Communications’ Codeword taps Kim Baffi as executive creative director
Mar 5
On the Move: FGS Global Adds Susman to Exec Board
How marketers are using AI beyond buzzwords
Mar 3
Overheard at the Digiday AI Marketing Strategies event
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